COMMERCIALS : Syfy House of Imagination

Syfy House of Imagination Brand Film

Client Syfy Channel/NBC Universal

Director Brett Foraker

Production 4Creative

VFX MPC London

Production Designer Tino Schaedler

In commemoration of SCI FI's brand evolution to Syfy, the look and feel of Syfy is reflected in this groundbreaking two-minute brand film, "House of Imagination," that celebrates Syfy's unique spin on imagination, starrng talent from Warehouse 13, Eureka, Ghost Hunters, Caprica, Sanctuary, Stargate Universe, and Destination Truth. The film invites viewers into a celebratory house party populated with rooms inspired by the Channel's original programs and characters. Goldfrapp's "Happiness" provides the soundtrack for the trip through the never-ending house where anything can and does happen in each one-of-a-kind room. Through high concept visual storytelling, each scene fuses a bold complement of visual effects by MPC with practical & digital set design by Production Designer, Tino Schaedler of NAU.